ShujaazFM - agricultural messages for young people
Work programme
Key elements of the
ShujaazFM work plan for the next 12 months will include:
- Produce monthly comic
- Produce radio and tv content for broadcast
- Maintain and update www.shujaaz.fm Respond to SMS text requests for information and build a database of responses
- Distribute 600,000 copies of ShujaazFM per month
- Undertake evaluation of reach and impact
- Look at models for sustainability of ShujaazFM
- Look at opportunities for producing ShujaazFM in new locations
- Build stable of artists and build capacity of management and commercial team
- Building media profile and awareness of ShujaazFM