Media coverage

Dates	1 October 2010
Type	Radio
Programme	Pre-recorded programme on climate change effects on agriculture
Source	Sky FM produced under a memorandum of understanding with Panos
Audience	estimated 3 million

Dates	2 and 3 September 2010
Type	TV
Type of programme	News bulltetin
Programme	TV news
Source	Zambia National Broadcasting Corporation (ZNBC)
Audience	700,000
Subject	Research Into Use Zambia head, Victor Makasa, called for support for private-public sector partnerships models to allow the gains in Conservation Agriculture to be scaled up and made sustainable

Dates	June 2010
Type	Magazine
Type of programme	Article in round-up: Conservation Agriculture: Lessons from the field. (English)
Editor	Majorie Chonya Habasonda (Zambian)

Dates	2 September 2010
Type	Radio
Programme	Pre-recorded discussion presented by Filius Jere on conservation agriculture tillage system of basin making (potholing)
Source	Breeze FM Produced under a memorandum of understanding with Panos
Audience	Estimated at 700,000

Dates	May to August 2010
Type	Radio
Programme	Radio Maria 9 x pre-recorded programmes: 1. Gamphani ndi ciyani 2. Chkonzekelo ca ulimi wa gamphani 3. Mbeu ku ulimi wa gamphani 4. Chiyambi ya ulimi wa gamphani 5. Zinthu zoyenerela kuika ku gamphani 6. Kasamalidwe ka mbeu 7. Alimi aku Chisitu - Trainees 8. Ugwilisa nchito kambwili 9. Ulimi wa genjo / ripper Programmes produced under RIU MoU with Panos Southern Africa
Journalists	Christopher Banda, Moses Ngoma, Finius Zulu

Dates	1 May 2010
Type	Radio
Type of programme	Phone-in
Programme	Discussion on farmer field schools
Source	Breeze FM
Audience	700,000
Subject	How to establish a farmer field school
Responses	20 phone calls

Dates	1 May 2010
Type	Radio
Type of programme	Phone-in
Programme	Discussion on farmer field schools
Source	Breeze FM
Audience	700,000
Subject	Management of farmer field schools
Responses	16 phone calls

Dates	April to August 2010
Type	Radio
Programme	Breeze FM Chipata Zambia 16 re-recorded radio programmes on conservation agriculture Journalist: Filius Jere. Locally produced programmes covering a cross section of conservation agriculture stakeholders - farmers, researchers, agro-businesses, government and private sector .
Source	Programmes produced under RIU memorandum of understanding with Panos Southern Africa
Audience	700,000

Date	1 April 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Subject	Early warning/meteorological discussion

Dates	28 March 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Subject	Benefits of conservation agriculture
Responses	25 phone calls

Dates	16 March 2010
Type	Radio
Programme	Pre-recorded discussion on agro-forestry presented by Filius Jere
Source	Breeze FM Chipata -produced under the memorandum of understanding with Panos
Audience	Estimated at 700,000

Dates	2 March 2010
Type	Radio
Type of programme	Discussion
Source	Breeze FM
Audience	700,000
Subject	Conservation agriculture tillage system of basin making (potholing)

Dates	1 March 2010
Type	Radio
Programme	Radio phone-in Presenter: Gift Banji
Source	Sky FM
Audience	Estimated audience 3 million
Subject	Early warning/met discussion

Dates	1 March 2010
Type	Newspaper
Type of article	Article in Zambia Daily Mail (English)
Journalist	Bernedict Tembo
Subject	Promotion of conservation agriculture and advocacy to promoters and policy makers

Dates	23 February 2010
Type	Radio
Type of programme	Phone-in
Source	Breeze FM
Audience	700,000
Subject	Use of herbicides in conservation agriculture
Responses	15 phone calls

Date	10 February 2010
Type	Radio
Source	Breeze FM - Chipata, Zambia
Audience	700,000
Subject	RIU's role of enabling networking, linkages and coordination among conservation agriculture stakeholders

Date	10 February 2010
Type	Radio
Source	Sky FM Radio
Audience	700,000
Subject	Interview with Gift Banj on up-scaling of conservation agriculture

Dates	7, 14, 21, 28 February 2010, 7, 14, 21 March 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Subject	Sharing conservation agriculture practices in from learning sites
Responses	16 phone calls

Dates	3 February 2010
Type	Radio
Type of programme	Discussion
Source	Breeze FM
Audience	700,000
Subject	Control of witch weed (Striga) in conservation agriculture

Date	January to March 2010
Type	Radio
Source	Breeze FM
Audience	700,000
Subject	Meteorological information (early warning). Control of pests and diseases in vegetables crops and weed control.

Dates	January to March 2010
Type	Radio
Type of programme	Five weekly radio features
Source	Breeze FM
Audience	700,000
Subject	Meteorological information (early warning). Control of pests and diseases in vegetables crops. Weed control.

Date	31 January 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Subject	Conventional agriculture and the disabled versus conservation agriculture

Date	24 January 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Responses	15 phone calls

Date	17 January 2010
Type	Radio
Type of programme	Phone-in
Source	Sky FM Radio
Audience	3 million
Subject	Phone in on conservation agriculture
Responses	19 phone calls

Dates	January to September 2010
Type	Magazine
Type of articles	Articles in Kwacha Kumawa Magazine; story titles: Introducing people to conservation agriculture and to 12 learning sites What is conservation farming? Advantages and benefits of conservation farming The opportune time for planting Ox conservation farming What is needed in Ox conservation farming Problems found in Ox conservation farming (language: Nyanja)

Dates	29 December 2009
Type	Radio
Source	Breeze FM
Audience	700,000
Subject	Interview on RIU activities

Date	26 December 2009
Type	Radio
Source	Sky FM Radio
Audience	3 million
Subject	Meteorological programme

Date	18 October 2009
Type	Radio
Source	Sky FM Radio
Programme title	Maanu Mabulanwa (Wisdom is sharing) Topic: The view of the people on the seasonal weather forecast.
Audience	700,000
Length	36 minutes 44 seconds
Subject	Discussed the first weather report in interactive discussion with southern province Meteorological Officer Daton Nanja The message was about the expectation of rainfall in a particular province. Communication breakdown between the researchers and the end users of the information was also addressed. The people in the catchment were sensitized on the seasonal focus, monthly and weekly focus. Farmers were advised to plant seeds according to the rainfall pattern expected to be received in a particular province.

Date	October 2009
Type	Radio
Source	Sky FM Radio
Audience	700,00
Subject	The climatic change and the cost of information gathering and dissemination. Beneficiaries of information, the people, government department especially the council in the allocation of plots.

Date	1 October 2009
Type	Radio
Source	Sky FM Radio
Audience	3 million
Subject	Climate change effect on agriculture

Date	2009
Type	Newspaper
Source	Zambia Daily Mail
Notes	Interview with RIU staff
Impact	Circulation 15,000